Is your website performance impacting conversion?
Website performance plays a critical role in the success of your business. If your website runs at a snail pace, you will see a drop in the number of people who will stick around to browse your site, which will in turn impact your conversion rates. That is why it is important to have a good website performance optimization strategy in place. Studies have shown that a longer loading time can lead to a loss in sales. This is why it is important to figure out ways to improve the performance of your website. What is website performance and how does it impact conversion? Performance is one of the most important aspects of your website. As a matter of fact, today’s online shoppers are more demanding than ever before. They’re not only looking for the cheapest prices but also the fastest delivery and the widest selection. And if they can’t find what they’re looking for on your website, they’ll simply bounce off your page and head over to your biggest...